Tom Ford Beauty

Art direction and campaign activation for global marketing, retail and specialty stores. Brochures, scent sampling, counter displays and visual merchandising support were created for each new product launch for Spring & Fall collections. Customized collateral and supporting materials created for new markets and retail partners.

MEN'S GROOMING AND FLAWLESS COMPLEXION COLOR CAMPAIGNS

NEROLI PORTOFINO COLLECTION, VELVET ORCHID AND BLACK ORCHID FRAGRANCE LAUNCHES

LIPS & BOYS LAUNCH

Launch of original LIPS & BOYS program. 50 shades of lipstick minis displayed in a custom designed look unit on counter with promotional 3-piece box. Became the BOYS & GIRLS lipstick collection.

CUSTOMIZED LAUNCH COLLATERAL FOR LANE CRAWFORD & OTHER SPECIALTY RETAILERS

LOOK UNITS WITH SEASONAL CAMPAIGN

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